What is a Speaking Engagement Proposal?
A speaker engagement company helps public speakers and independent professionals to find the right platform to showcase their professional expertise, and the clients to find the right speaker for their events. A speaking engagement proposal contains information about the speaker, their expertise, and information on the series of events the speaker has performed.
How do you write a proposal for speaking engagement?
The following are the important sections to be included in a speaking engagement proposal:
About us
Provide a brief opening section about the proposal that includes information such as the name of the company, vision, mission, and company milestones. You can also add client testimonials to the proposal.
Executive summary
Outline why clients should choose your company over your competitors. Make sure the executive summary is persuasive and focused on your company’s services. Explain how your services can help the client find the right speaker for their conferences, events, or other requirements. A good summary must include these key components:
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The problem
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The solution
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Call to action
Speakers list
Once you have researched the client’s events and their requirements, curate the speaker list that fits the client’s requirements along with detailed information about every speaker. Mention the speakers’ background, qualifications, experience, achievements, and past events.
Approach and services
Here’s how the procedure for the speaking engagement can be rendered:
Pre-event
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A brainstorming session with the speaker and the client to discuss the topic the speaker will be addressing during the event
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Prepare an initial presentation draft that aligns with the goals and objectives of the client
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Submit a draft of the speech the speaker is going to deliver at the event
During the event
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The speaker will deliver the speech in front of the target audience on a relevant date and time mentioned by the client
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The speaker will conduct various engaging activities to connect with the audience
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List of collaterals/hand-outs that will be shared during the event
Post-event
Pricing
Provide a layout of the expenses you would incur on going ahead with this speaking engagement. You can present a pricing table that clearly mentions the cost of bringing in the speakers, travel expenses, etc. This will help the client in better decision-making.
Terms and Conditions
This is where you state the legalities of entering into a contract with your company. Include the necessary terms such as - payment terms, cancellation policy, intellectual property rights, and other clauses as per your business requirements.
Signatures
The signature indicates the acceptance of the proposal. Add a small section of the signature at the end of your proposal. Here, both parties sign, and the partnership becomes official.
Checklist to keep in mind for drafting a Speaking Engagement Proposal
1. Use visual content
From graphs to photographs and illustrations, visual content enhances the proposal. Use visual images to highlight crucial information and make the proposal more interesting to read.
2. Add video links
Adding video links to past events of speakers increases your business’s credibility and the chances to win new projects.
3. Avoid grammatical errors
Your proposal is a reflection of your business and its offering. Proofread the final version of the proposal before sending it and watch out for grammatical errors.
4. Keep your brand voice intact
Your brand is the way your business is perceived and what sets you apart from the competition. Stay true to your brand identity throughout the proposal. Maintain a cohesive tone and style of communication.
5. Implement a call-to-action
After reading your proposal the potential client should know what to do next. Use a persuasive call to action to prompt your recipients to take necessary actions and follow the final step of sealing the deal.
Modernize your Speaking Engagement Proposal with Revv
Revv is a document automation system that simplifies complex document processes with modern features and pre-configured workflows. It ensures the security of your business documents and modernizes your commercial operations effortlessly.
Ready to use templates
Revv’s templates bring simplicity and speed to your document creation process and have a higher closing rate. Its speaking engagement template is tailored to the needs of the company.
Drag-and-drop editor
With Revv’s drag-and-drop editor feature, you can add/remove text, images, tables, and page breaks on your document. This helps in managing and creating professional documents easily.
Collaboration
Teamwork is an integral part of document management. With Revv you can ensure seamless collaboration on your proposal via - notes, tagging, and attachments. This eases negotiations between the other parties through real-time collaboration.
Activity tracker
Track your proposal with Revv’s activity tracker. It gives you real-time monitoring with the log of actions taken on the proposal - who has opened, viewed, approved, etc.
eSignature
Revv’s seamless eSignature solution helps you power through the deal closure process quickly. Send the documents to your client for eSignatures in just a few clicks.
Frequently asked questions
How much does a speaking engagement cost?
The speaking engagement pricing varies according to the below factors - Location of the event, Type of audience, Number of hours, Customizing the presentation, Travel cost, The number of audiences, and Speaker's experience.
What are speaking engagements?
Companies leverage speaking engagements as a platform where a speaker (who can be a company executive, entrepreneur, etc.) talks about his field of expertise.
It provides an opportunity for the speaker to speak about a relevant topic in front of targeted audiences. It can either be performed at an event or elsewhere.
What are the services provided by the speaker engagement company?
The speaker engagement company helps in finding the right speaker for the client, depending on the event conducted by them.